Fernando Lanças – ACD / Art Director
Born in the US and raised in Brazil I’ve been lucky enough to work for major brands and agencies.
Starting my career at F/Nazca Saatchi&Saatchi (Brazil) I’ve been exposed to award winning art direction, film craft and strategic thinking.
When working in Miami I was introduced to the local market and had the chance to pitch for accounts (Sprint, beIN Sports, Coca-Cola, etc) that required a different way of working and seeing projects as a whole.
Now working with Toyota I’ve been learning daily how to improve the business and deliver ideas that are not only visually striking, but also help achieving a vision that the brand has for the upcoming years.
Brands: Nike, Coca-Cola, Toyota, Honda, Google, Skol (AB InBev) and more.
CLIO: 1 Bronze
EL OJO: Grand Prix (Integrated Campaign)
FIAP: Finalist – Creatividad Efectiva (Imagen Corporativa)
CCSP (Brazilian Creative Annual): 2 GOLD, 2 Merit
WAVE: 1 GOLD
Jul 2017 – now: Conill
Sep 2016 – May 2017: freelancing
Mar 2015 – Aug 2016: Y&R Miami
Jan 2014 – Jan 2015: freelancing and consulting
May 2010 – Nov 2013: F/Nazca Saatchi & Saatchi (Brazil)
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